Marketing is an adventure
-At PROSCALAR, everyone is an adventurer.
At PROSCALAR, we are the merging of business with adventure. The combination of intrepid marketing with anchored services and solutions. It is about listening to our clients, getting their messages heard, and making sure every business we work with reaches the pinnacle of their potential.
The name PROSCALAR comes originally from the Spanish word for climb—escalar—and an acronym that encompassed the goals of the agency (PROS). Climbing is a team sport. It isn’t about climbing over others to reach the top. It is about working hard, taking care of each other, and making sure everyone reaches the summit together.
Delivering on Desired Outcomes
End-to-end marketing solutions
Planning
through Campaign Execution
Reporting
through ROI Improvement
Operating
through Innovative Infrastructure
Strategizing
through Repeatable Results
Who we are
These two adventurers aimed to harness that same bold spirit, in combination with their proven business experience in marketing and communication, to help other businesses reach the tops of their own mountains.
Stephen Smith
Stephen began rock climbing after his first trip to the Rocky Mountains as a child. In fact, his first big purchase was a Kernmantle climbing rope and a Black Diamond harness.
With over 30 years of marketing and sales experience, Stephen excels at building winning teams, creating a sales pipeline through solution-focused marketing, and closing large complex opportunities.
Bill Poston
When Bill isn’t SCUBA diving in Belize or bagging peaks in Colorado, he can be found skiing, sailing, and hiking the great trails of the world.
As the founder or principal owner of over 15 companies, Bill excels at helping global businesses achieve their growth goals through innovation and new product development.